In this roundup, we look at ten music marketing services that can help build your brand, provide strategies for marketing your music, and offer the necessary tools to launch your career as a musician.
Over the past several years the music industry has shifted from physical marketing to online-based marketing, sales, and distribution, all of which require their own specific approaches and strategies. In this roundup, we look at ten music marketing services that offer the tools and emerging technologies artists can use to generate interest in their music, acquire new fans, distribute music, provide label/artist development, and much more.
Linkfire is a desktop and mobile service that creates smart links for music marketing. These intelligent links automatically route fans to the music they love, in the apps they love based on how they interact with music online. Aimed at providing a better music experience, Linkfire routes fans to their favorite music services or physical location. Intelligent targeting is very useful for timed pre-releases, country-specific releases or device-specific campaigns. Linkfire also allows you to manage all your outgoing links in one place, invite people to join boards where you can share links, insights, and keep track of each others work, and check real-time stats about total clicks, favorite destinations, top traffic referrers, and other audience insights. In addition, Linkfire offers custom short URL’s, metadata and artwork, and can integrate with Google, Facebook, and Twitter. Read more at Linkfire
Symphonic Distribution is an amazing ‘One Stop Shop’ dedicated to providing everything record labels and artists may need to take their careers into their own hands. The company distributes music digitally to over 300 retail and streaming platforms and offers an extensive list of services that includes various custom marketing approaches, mastering, licensing, publishing administration, web and graphic design, merchandise printing, CD and vinyl pressing, management systems, label/artist development, and much more. Read more at Symphonic Distribution
Bandcamp makes it easy for fans to directly connect with and support the artists they love. The platform is designed for artists to sell their music and merchandise to their fans, and offer a thriving community of listeners to discover new music or support the artists they love by directly giving them money. Artists who use Bandcamp are provided with a customizable microsite where the music they create can be uploaded, shared, and sold. All tracks on the website can be played for free, and users are often provided with the option to purchase music at customizable prices. The website also allows artists to offer free music downloads with the option to donate to the artist or to receive a free track or album by joining the artist’s email list. Other options include sending purchased music as a gift, viewing lyrics, saving individual songs or albums in a wish list, real-time statistics, video hosting, streaming options, social media integration, and much more. Read more at Bandcamp
zipDJ is a leading legal subscription-based digital DJ pool catering to elite club, mobile, commercial radio, online radio, mix-show, campus/college radio DJs, and other music industry professionals. The zipDJ website provides its members promotional music from a growing list of over 1700 major and independent record labels and digital distributors worldwide. zipDJ members can download an unlimited amount of high-quality music sometimes weeks or months ahead of normal commercial release timelines. In return for the music, DJs are often required to give feedback before downloading. A DJ pool is a method of music distribution that allows DJs to receive promotional music to play in clubs, radio shows, etc. In exchange, the pool provides feedback on each release as well as exposure to get a return for their music in the form of play time. Read more at zipDJ
ReverbNation is an online platform that provides tools and opportunities for emerging musicians to manage their careers. They offer a variety of career management and online marketing tools, combined with rapidly growing A&R capabilities, and broad industry relationships that connect artists with the global music industry. Their services help talent get discovered by labels, deliver publication features, provide artist bookings at some of the best festivals and events, offer music licensing for Film, TV and Commercials, and more. In addition, users can create personalized artist profiles where they can feature their music and connect with fans. Registered artists can also access tools for various marketing approaches, advertising, music distribution, artist development, and much more. Read more at ReverbNation
Label Worx is a provider of services tailored specifically to the needs of an independent record company and the dance music industry. They provide everything from worldwide distribution, pre-release promo campaign tools, royalty management software, and much more. Label Worx is a specialist distributor with dance and electronic music at its core. They offer distribution packages and promotional support to get your music the features they deserve. Promo Worx is a platform designed for record labels, artists, and promotion companies to promote music to their promo lists to increase your reach, grow your downloads, and receive more valuable feedback. Royalty Worx is a cloud-based accounting platform developed to manage all types of deal structures and account to your artists and licensors. Demo Worx gives you the ability to quickly review and respond to hundreds of music demos. In addition, Label Worx offers mixing and mastering services, promotional features, and website design services. Read more at Label Worx
FATdrop is a platform for promoting pre-release music. The service is used by record labels, PR agencies, and other music industry professionals to send branded watermarked promos to their mailing lists of DJs, journalists, and other music industry recipients. Features of the platform include individually customized promo templates tailored to meet the requirements of your audiences including streaming only and downloadable files, advanced distribution list management options, a wide range of options for recipient feedback, statistics, watermarking, piracy scanning, YouTube video creation, and more. Read more at FATdrop
View Maniac is a well known Marketing and Branding firm. They provide professional and effective solutions for building your brand. ranked the #1 Music Marketing Agency of 2015, View Maniac offers many different services that include online music distribution, music video distribution, free music contracts, social media marketing, mixing and mastering services, music placement on blogs, video creation, graphic design, web design, publishing, ad campaigns, and much more. Read more at View Maniac
Promo-Cloud is an online music promotion management platform for record labels, artists, and promo firms. At the core, Promo-Cloud offers a digital music promotion platform, music anti-piracy services, music video creation services, various branding options, social media integration, in-depth statistics, and much more. Read more at Promo-Cloud
Nimbit provides the way to sell, promote, fundraise, and manage your fans all in one place. Create a customizable Web Profile to showcase your brand’s photos, videos, music, events, and more. They also provide tools to manage music distribution, create promotional bundles, build and manage a database of fans, sell physical products including CDs, Vinyl, merchandise, and more. Nimbit also has fundraising and marketing tools to start a fundraising campaign to fund your next project as well as email marketing tools to send email newsletters, create recurring email campaigns, schedule messages for the future, and more. Read more at Nimbit
The best producers, DJs, and musicians in the world strive to be well-rounded. So should you. In Dubspot’s Music Foundations Program, you’ll explore three major aspects of music: rhythmic theory, melodic theory, and critical listening.
Unravel electronic music’s origins, build your chops, learn musical language and theory, and make and play music the way you want.
- Music Foundations Level 1: Pads & Rhythmic Theory
- Music Foundations Level 2: Keys & Melodic Theory
- Music Foundations Level 3: Critical Listening
“This course exceeded my expectations. I went through everything I needed to have a solid knowledge of basic music theory.” – Jonathan Crespo, Miami
“MF has been an amazing experience! I didn’t realize I was going to learn so much about electronic music history, something my generation missed.” – Yianno Koumi, United Kingdom
Start dates and information about payment plans can be found here.
Or if you have questions, please call 877.DUBSPOT or send us a message.